Category: Packaging

Are you a member of any association? Bowling competition? Intramural golf? And what about the printing company? Does the association maintain that education? Do they help you grow your business? The group I love has done it. This is the Flemish Innovation Center for Graphic Communication, known as VIGC. I love this organization because it […]

Another marketing consultant hired me as an expert. He works for an international company and one of their proven top programs no longer does the job. We met people from corporate marketing and explained the program. Then we called Zoom with the sellers and they shared their experiences. We shook our head with the counselor […]

This is not a political contribution. This is finance for design, printing and marketing professionals. By the end of 2020, the US construction sector will be worth $ 1.36 trillion. Even in times of pandemic, private housing and non-housing construction have record numbers. By 2020, the construction industry will employ more than seven million people. […]

MarketWise Academy was founded out of the desire to help creative communities navigate and thrive in a post-pandemic world, and to help busy creative and brand professionals stay up-to-date on training and advance their careers. “There’s a learning gap in our industry,” states Daniel Dejan. “Digital-first designers need to understand and master print’s role in […]

In order to grow our business, we must continue to learn about the people we serve. Take, for example, the process of requesting feedback from customers. Although not a specific marketing activity, it shows customers that we care about our relationship with them and that we want them to serve them better. If you ask […]